Why study Digital Business?
Digital business is playing a more integral role in our daily lives as more and more companies use technology to create new value in business models and customer experiences. This course will ensure that you receive a solid knowledge-based foundation in digital business, as well as forge and sharpen a keen business mind. It also prepares students to be effective members of the workforce by enhancing their analytical and problem solving skills.
Professional Accreditation – Facebook Digital Marketing Associate Programme
FAME Diploma in Digital Business (DDB) students will take part in Facebook Digital Marketing Associate programme which consists of 5 main modules, namely, Pre Workshop Programme, Introduction to Social Media Marketing, Social Media Management, Advertising with Facebook, and Digital Marketing Associate Preparation. This programme includes hands-on training and case studies to expose trainees to real-life situations. Trainees are required to sit for a Facebook Certified Digital Marketing Associate examination held by the official platform. Successful candidates will be awarded a certificate issued by Facebook and a digital certification badge, which can be shared on social media, resume, email signature and elsewhere. The digital badge confirms one as a Facebook Certified Professional and sets apart from others in the digital marketing industry. The badge will include the candidate’s certification information and can be verified online as well.
Programme Units
| English for Learning | Social Media Strategies |
| Fundamental of Computing | Business Analytics |
| Business English | Business Model Design |
| Principles of Accounting | Digital Marketing in Social Media |
| Bahasa Malaysa A/Bahasa Malaysia B | Electronic Commerce |
| Business Organisation | Human Resource Management |
| Principles of Marketing | Online Consumer Behaviour |
| Malaysian Studies | Brand Management |
| Statistics for Business | Digital Entrepreneurship and Innovation |
| Business Communication | Emerging Trends in Social Media |
| Islamic Studies/Moral Studies | Public Relations, Promotion & Mass Communication |
| Marketing Services in the Digital Era | Community Service Project |
| Organisational Behaviour | Final Year Project |
| Principles of Economics | |
| Statistical and Numerical Analysis | ** MPU Subjects are compulsory for all students |
| Business Law |
What sort of career opportunities will our graduates get?
Graduates can seek various career opportunities at executive levels like accounting technicians, audit assistants, tax assistants, costing administrations, administrative assistants in professional firms and organisations.Thriving industries demand skilled accounting professionals, making our graduates highly sought-after assets. Explore a world of career possibilities for our Accounting Diploma graduates. From finance to banking, corporate to government, accountants are in high demand. Embrace a promising future with diverse growth prospects in various career paths and dive into a wide range of job responsibilities, from analyzing financial data to providing strategic insights.Examples of Job Responsibilities for Accounting Graduate:Financial analysts- Analyze financial data, conduct research, and provide insights to assist businesses and clients in making informed financial decisions.Auditors- Examine and verify financial records to ensure accuracy and compliance with regulations.
Entry Requirement for Diploma in Accounting and Finance
- Possess SPM with at least credit in any 3 subjects or
- Pass O Level with 3 credits or
- Pass UEC with 3 credits (grade B) or
- Possess SKM level 3 in a related field, and a pass in SPM with a minimum of 1 credit in any subject or
- Pass in Sijil Tinggi Persekolahan Malaysa (STPM), with a minimum of Grade c (CGPA 2.0) in any subject.